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The outcomes reveal the optimistic correlation between vacationers’ food satisfaction and destination loyalty, confirming the worth of local meals in China as a sustainable advertising software. However, the paper highlights that tourists’ meals-associated motivation, information search, and involvement are not in direct correlation to their vacation spot loyalty. A review of the literature on household leisure travel signifies an emphasis on the spectacular and unique, with little empirical investigation on on a regular basis behaviours retained whereas on trip.
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