Much of his profession has involved working with motels, including 4 years at Booking.com the place Pieter helped motels enhance their occupancy and gross sales by way of digital methods. Additionally, Pieter has worked alongside DMOs at Travelzoo and Booking.com where he helped develop creative marketing and sales campaigns to spice up visitors for areas across Canada. Pieter holds a post-graduate diploma from Humber College in Business Management, a Bachelor of Arts degree from York University’s geography program and a certificate in full-stack net development from the University of Toronto. This is the primary ETF that provides direct access to the technology-focused world travel and tourism trade.

He began his career at American Express and later labored at the Loyalty Management Group and MacLaren McCann Relationship Marketing. A frequent speaker at business conferences, Larry holds a Bachelor of Science degree in Economics from the University of Wisconsin and an MBA …